“I see it, I like it, I want it, I got it!”—

Ariana Grande – 7 Rings

Recently been promoted? Got your long hair cut and want some gorgeous ear dangles to show off your new shorter style?

We’ve all heard of the Golden Rule, that long-held principle that tells us to treat other people the way we want to be treated. And we know that receiving jewelry gifts is certainly a fabulous experience. But how about simply investing in yourself for a change? Maybe it’s time to treat yourself to a show-stopping gemstone ring, a non-engagement diamond (ring, necklace or earrings), or another precious metal piece that will never tarnish and let you feel happy every single time you wear it.

More and more, we’re seeing women purchase precious metal and gemstone jewelry for themselves. Maybe it’s to celebrate a job promotion, to commemorate overcoming a serious health hurdle or to recognize a personal milestone achieved. Sometimes it’s simply because they have restyled their hair and want to show off their gorgeous new look!

As reported in National Jeweler magazine, MVI Marketing interviewed 1,001 women between 25 and 40 with household incomes of $75,000 or more regarding their jewelry purchases. The marketing company discovered that more than 51% of women purchased jewelry for themselves. “When respondents were asked about their motivations for buying jewelry for themselves, the top reasons included being able to get exactly what they want; rewarding themselves for a milestone; “just because;” and commemorating a special memory or trip, among others.”